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Beautiful, long eyelashes have always been a sign of beauty. However, over the last few years we’ve become completely obsessed with having darker and longer lashes. Of course we have! Who wouldn’t love waking up looking 5 years younger?
When the whole premise of curling your lashes using a chemical first came to be, it was called a lash perm. This was very similar to what your grandmother had done with her hair back in the day. The process involved applying a perming solution to the eyelashes from base to root. However, this practice caused eyelashes to become brittle, thin, damaged, and even fall out completely. Some clients ended up with chemical pink eye and burns on their eyelids.
Why? Well, first of all, beauty professionals weren’t trained in this new technique and thought eyelashes and hair would be able to tolerate the same process; wrong.
Secondly, our lashes are thicker at the base and thinner at the ends, so processing them for the same amount of time would cause the tips or ends of the lashes to undergo more processing as more perm would be absorbed at the tips.
Also, why did they perm the ends? Because no one really knew what they were doing. Then came the idea that perms only needed to manipulate the root or base of the eyelash and also required tools to prevent chemicals from leaking into the eye.

Adjustments were made to eyelash perming solution ingredients and setting times. Service providers invested in education, and, like all new successful beauty trends, popularity grew as did the demand for safe, efficient, and high-quality products. 

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